Objective
The project was to create a new poster for Castro Valley’s Greek Festival. The church’s last poster had been used for the last 5 years. The client wanted something artsy, yet classic. I was supplied with all the text, the rest was up to me.
Process
My first thought was to make this poster unlike most Greek Festival posters. Something new and different that will capture people’s attention.
After sending some drafts, the church decided to go more towards the classic Greek poster look. I sent them the next draft, which quickly became the final. I also created a version of the poster with Instagram dimensions and Facebook event cover photo dimensions.
Final Outcome
This Greek Festival ended up being the church’s most attended festival to date! The clients were very happy with their printable and digital versions of the poster.
